Food & Beverage Canada is launched

Food and beverage

February 27, 2018

A new organization representing food and beverage manufacturers in Canadahas been launched. “United to nourish the world”, Food & Beverage Canada (F&BC) will work to be the national voice for this vital sector of Canada’s economy.

“Food & Beverage Canada is bringing businesses together from coast to coast to seize an unprecedented opportunity,” said Daniel Vielfaure, F&BC Co-Chair and Managing Director, Bonduelle Americas Long Life. “This is Canada’s agri-food century. Canada’s food and beverage manufacturers can play a pivotal role in feeding the world, while growing jobs and economic sustainability for communities in rural and urban Canada.”

F&BC will work with governments to effectively shape public policy and industry actions for the benefit of Canadians. Leading issues include:

Ensuring smart regulations that serve the public interest while maintaining a competitive environment

Building a healthier, more sustainable and ethical food system

Promoting innovation in food and beverage manufacturing processes and practices

Creating global trade opportunities for products

Protecting and informing consumers while enabling consumer choice

  • Providing skilled jobs and rewarding employment for Canadians

Food & Beverage Canada is an association of seven regional food and beverage manufacturing associations from coast to coast plus leading industry and stakeholder members. The organization is committed to collaborative relationships and constructive communications with federal and provincial governments.

“There are a lot of important issues on the table right now,” said Michael Burrows, F&BC Co-Chair and CEO Maple Lodge Farms. “We believe that, working together, we can contribute positively to Canadians’ quality of life and deliver value for our members. We can strengthen the competiveness and productivity of the businesses we represent while being a key engine to power sustainable growth in Canada’s economy.”

The founding Board of Directors is comprised of the following Executive members:

Co- Chairs – Michael Burrows, CEO, Maple Lodge Farms & Daniel Vielfaure, Managing Director, Bonduelle Americas Long Life
Vice chair – Sylvie Cloutier, CEO, Conseil de la transformation alimentaire du Québec (CTAQ)
Secretary: Rosemary MacLellan, VP Strategy & Industry Affairs, Gay Lea Foods
Treasurer: Joe Makowecki, President & CEO, Heritage Frozen Foods
Director at Large: Rory McAlpine, Sr. VP, Government and Industry Relations, Maple Leaf Foods

About the Canadian Food and Beverage Manufacturing Industry 
The food and beverage processing industry is the second largest manufacturing industry in Canada in terms of value of production with shipments worth $112.4 billion in 2016 accounting for 18% of total manufacturing shipments and 2% of the national GDP. The food and beverage manufacturing industry invests about $2 billion annually in capital expenditures, about 80% of which is in machinery and equipment.

The industry’s 6,900 businesses are the largest manufacturing employer providing direct jobs for over 257,000 Canadians, employing more Canadians than the auto and aerospace industries combined. The industry supplies approximately 70% of all processed food and beverage products in Canada and is the largest buyer of the food Canadian farmers grow. Exports of processed food and beverage products to 192 countries continue to increase and stood at $33.5 billion in 2016, an increase of 7% over 2015; accounting for 29.8% of production value. 87% of these exports went to three major markets in 2016 – United States (74%), China (7%) and Japan (6%).

Related Articles


Changing Scene

  • Tri-Mach Announces the Purchase of an Additional 45,000 sq ft. Facility

    Tri-Mach Announces the Purchase of an Additional 45,000 sq ft. Facility

    Recently, Tri-Mach Inc. was thrilled to announce the addition of a new 45,000 sq ft. facility. Located at 285 Union St., Elmira, ON, this facility expands Tri-Mach’s capabilities, allowing them to better serve the growing needs of their customers. Positioning for growth, this additional facility will allow Tri-Mach to continue taking on large-scale projects, enhance product performance testing, and provide equipment storage for their customers. Read More…

  • HELUKABEL Group Builds New Facility for Automation Cable Solutions

    HELUKABEL Group Builds New Facility for Automation Cable Solutions

    The HELUKABEL Group recently announced it is going to build a new facility in Haan, Germany that will house its robotic dress pack and drag chain system subsidiaries under one roof. The new building will also serve as the headquarters of HELUKABEL’s Rhine-Ruhr sales branch, and is planned to be completed by 2025. Robotec Systems’ core business is robotic dress pack solutions and has been a HELUKABEL subsidiary since 2012 operating out of Duisburg, a suburb of Duesseldorf in northwest Germany. Read More…


Sponsored Content
Fire Protection for Lithium-ion Battery Energy Storage Systems

Lithium-ion storage facilities contain high-energy batteries combined with highly flammable electrolytes. In addition, they are prone to quick ignition and explosion in a worst-case scenario. Such fires can have a significant financial impact on organizations. Rapid detection of electrolyte gas particles and extinguishing are the key to a successful fire protection concept. Since December 2019, Siemens has been offering a VdS-certified fire protection concept for stationary Li-ion battery storage systems.

Click HERE to learn more.


For a Multiplied Value Unified

PB-62-Excelpro-MultipliedValue-400.jpg

During the last few years, the Excelpro Group has welcomed AIA Automation, Envitech Automation and Conrad Lavoie Electrical, all of which have become ‘Member of the Excelpro Group’.

It was with great excitement that in November of 2022, Excelpro announced that these three companies officially became Excelpro. This decision is part of a strategy to enhance the Excelpro Group’s brand in its market.

These companies already collaborate on various client projects. This merger brings together the complementary strengths of the employees and ensures a global synergy of the activities throughout the Group.

Read More


Service Wire Co. Announces New Titles for Key Executives

Bruce Kesler and Mark Gatewood have been given new titles and responsibilities for Service Wire Co.

Bruce Kesler has assumed the role of Senior Director – Business Development. Bruce will be responsible for Service Wire’s largest strategic accounts and our growing Strategic Accounts Team.

Mark Gatewood has been promoted to the role of Vice President – Sales & Marketing. In this role, Gatewood will lead the efforts of Service Wire Company’s entire sales and marketing organization in all market verticals.

Read More


Modern Niagara Partners with Global Sustainability Platform Worldfavor

Worldfavor is a global sustainability platform, digitizing and automating the collection, calculation, aggregation and visualization for analysis and reporting of ESG data. Now, Worldfavor is proud to welcome Modern Niagara as a new customer. Modern Niagara is the first Canadian construction company to partner with Worldfavor.

“Worldfavor was founded to be the best platform for sharing, accessing and gaining insights from corporate ESG information. Worldfavor’s mission is to make sustainability mainstream and with that we offer solutions to accelerate sustainability through the value chain. Modern Niagara is the first Canadian construction company to partner with Worldfavor. 

Read More


JMP Parent Company, CONVERGIX Acquires AGR Automation, Expanding Global Reach

Convergix Automation Solutions has completed the acquisition of AGR Automation (“AGR”), a UK-based provider of custom, high-performance automation design and systems integration primarily to the life sciences industry.

Following Convergix’s acquisitions of JMP Solutions in August 2021 and Classic Design in February 2022, AGR marks the third investment in Crestview’s strategy to build Convergix into a diversified automation solutions provider targeting the global $500+ billion market, with a particular focus on the $70 billion global systems integration and connectivity segments. Financial terms of the transaction were not disclosed.

Read More


Latest Articles