Kevin Barker Selected as New President of Beckhoff Automation LLC

February 14, 2019

Beckhoff Automation is pleased to announce that Kevin Barker has been appointed the new president of Beckhoff Automation LLC to manage Beckhoff business operations across the US. Barker takes over the leadership role that Aurelio Banda held for the past four years.

As the new president, Barker will oversee all sales, engineering, marketing and administrative operations from the headquarters of Beckhoff Automation LLC in Savage, Minn. (Minneapolis area). This location also houses the main technical support hub and warehouse for Beckhoff customers in the US. Prior to joining Beckhoff, Barker worked at Yaskawa America, Inc. as the director of sales in the company’s motion division.

“As a proven manager of large, cross-functional teams, and an esteemed expert on motion control, EtherCAT and general automation technologies, Kevin Barker is well prepared to guide Beckhoff Automation LLC to the next phase of business development,” said Hans Beckhoff, managing director and founder of Beckhoff Automation. “Kevin’s expertise and abilities align very well with our philosophy to implement leading automation technology based on Beckhoff’s PC Control principles, in close collaboration with customers.”

Over an eight-year tenure at Yaskawa, Barker led multi-national sales teams with the responsibility to develop complex industrial markets, large sales channels and advanced motion control offerings, including the company’s lineup of EtherCAT servo drives. Barker, who earned a Bachelor of Science in Business Administration from Illinois Wesleyan University, also held director-level positions at Mitsubishi Electric Automation and Omron Electronics earlier in his career.

According to Barker, the prospects for developing the market in general automation technology and a rapidly evolving portfolio of motion control solutions were major factors in his decision to join Beckhoff Automation and lead the subsidiary into a new era.

“I have dedicated my entire career to helping machine builders, manufacturers and other high-tech companies succeed on a global scale with leading-edge automation technologies. Beckhoff Automation is the logical progression of my journey and an exciting new chapter,” Barker said. “I am honored to lead the US subsidiary of such a profoundly innovative automation company. Further, I am ready to take charge with a strategic vision that empowers all US-based employees, lifting the high bar set at Beckhoff Automation” 

Barker succeeds Aurelio Banda who has served as CEO and president of Beckhoff in North America for four years and guided the company to consecutive double-digit profit growth. Banda was a driving force behind the Beckhoff growth across the US, Canada and Mexico. During his tenure, Beckhoff became the preferred automation partner for many highly recognizable Fortune 500 companies across numerous industries, such as packaging, entertainment, semiconductors, metal cutting and material handling/logistics. This has proven to be the catalyst for business success and a key point in Banda’s legacy at Beckhoff as he leaves on the best of terms.

“I have had the privilege to lead Beckhoff in North America, starting with a vision to expand our market, which has been shaped into the reality today of deeply entrenched market penetration with even more well-established US manufacturers and machine builders. My time with Beckhoff Automation has been an immensely rewarding experience that I will never forget,” Banda said. “I am excited now to pursue new endeavors, and envision Kevin Barker continuing to drive the momentum Beckhoff has built to date in numerous high-tech industries throughout the United States.”