Motion Control Q&A with Electromate CEO Warren Osak

EIN Electromate logo 400

May 25, 2020

Founded by Warren Osak, Electromate specializes in Robotic and Mechatronic Solutions, distributing AC & DC Servo and Stepper Motors, Drives, Controls, Positioning Systems & Robots to the industrial automation market. They are also ISO9001:2015 Registered Company and LEAN Process accredited. You can find their full offering HERE.

Electromate was founded by Osak in 1986 and have become a leader in the industry on the strength of their technical engineering expertise combined with Osak’s extraordinary work ethic, approach to business management and philosophy of continuous improvement.

In the Q&A below, Warren discusses considerations for automating processes and provides some thoughts on the current motion and drives industry landscape.

What are some of the key things for a manufacturer to consider when introducing automation and control into a production process?

First, start with the end in mind.  Define your requirement before you define your budget.  Since the cost to increase the precision of a system jumps exponentially with every 10-fold increase in precision, it’s wise to first define your requirement in terms of the needs of the process.  Far too often customers approach us asking for submicron bidirectional repeatability only to balk at the price.  Then when we review the customer’s actual requirements, we often see that micron level repeatability is more than satisfactory. 

Secondly, define what you hope to accomplish.  Are you looking for localized control or distributed control?  Localized control (at the machine level) is generally quicker to implement but has the limitation of no interoperability.  By contrast, distributed control systems are more complex to set-up but offer connectivity to an entire production line which has many benefits such as managing Kanban or Demand Flow production processes.

Lastly, are you looking for a turnkey plug & play solution, or a custom solution specific to your needs?  If the latter, it’s critical that you have onsite engineering support to maintain the operation of the machine.

How have advancements in Motion Controllers enhanced the capabilities of automation in manufacturing?

Over the last 10 years we’ve seen a convergence of Machine Control and Motion Control, whereby PLC’s are now performing more complicated motion control tasks, and Motion Controllers are now handling 500+ remote I/O points.

Additionally, the ability of Motion Controllers to perform algebraic functions have dramatically improved the capabilities of Motion Controllers, especially in the realm of Robotics.  Forward kinematic equations have given way to advanced inverse kinematic equations where the positioning of a robot arm can now be calculated using trajectory planning for positioning the arm in any three-dimensional space. 

What are some of the challenges of the current industry landscape, from your perspective as a distributor and solutions provider?

The Motion Control industry was born in the 1980’s, and as such is now considered a mature growth industry.  While the industry continues to grow at a modest rate, it lacks the sex appeal of newer millennial industries, such as the IT/Cloud/Software Technology industry which is primarily controlled by the FAANG oligopoly comprising Facebook, Amazon, Apple, Netflix and Alphabet (formerly known as Google).

For many established companies in the Motion Control industry, competing for talent against these software behemoths has become a serious concern, especially as many of these companies have started or acquired their own Motion Control manufacturing divisions ie. Google’s Boston Dynamics robotics division.

What importance do you place on granularity with respect to products that are tailored specifically for a particular industry segment?

I wouldn’t say Electromate’s business is becoming more granular or segment oriented by choice.  Rather, the nature of the products we offer tend to sell better in demanding applications, and thus our customers look to use to solve their engineering challenges.

For more information, visit www.electromate.com

Related Articles


Changing Scene

  • Eaton Canada Welcomes Dino Alimonti as New Vice President of Sales

    Eaton Canada Welcomes Dino Alimonti as New Vice President of Sales

    Dino Alimonti has been selected as Vice President, Sales, Eaton Canada, effective July 1, 2023. In his new role, Dino will be responsible for leading, developing and executing sales strategies across key targeted industry segments. He will manage and direct the growth activities of the Sales and Channel teams as well as provide business and operational leadership to the sales teams and associated support functions. Read More…

  • Roberta Nelson Shea from Universal Robots Receives Prestigious Robotics Award for Contribution to Robot Safety

    Roberta Nelson Shea from Universal Robots Receives Prestigious Robotics Award for Contribution to Robot Safety

    For the second time within five years, a key figure at Universal Robots (UR), the Danish manufacturer of collaborative robots (cobots), has been awarded the world’s most prestigious robotics prize, the Joseph F. Engelberger Robotics Award, often described as the Nobel Prize of robotics. Following in the footsteps of UR’s co-founder Esben Østergaard, who was given the Engelberger Award in 2018 in the Technology category, Roberta Nelson Shea, UR’s Global Technical Compliance Officer received the award for Applications at a ceremony last night at the Automate Show in Detroit. Read More…


Sponsored Content
The Easy Way to the Industrial IoT

The way to the Industrial IoT does not have to be complicated. Whether access to valuable data is required or new, data-driven services are to be generated, Weidmuller enables its customers to go from data to value the easy way. Weidmuller’s comprehensive and cutting-edge IIoT portfolio applies to greenfield and brownfield applications. Weidmuller offers components and solutions from data acquisition, data pre-processing, data communication and data analysis.

Visit Weidmuller’s Industrial IoT Portfolio.


For a Multiplied Value Unified

PB-62-Excelpro-MultipliedValue-400.jpg

During the last few years, the Excelpro Group has welcomed AIA Automation, Envitech Automation and Conrad Lavoie Electrical, all of which have become ‘Member of the Excelpro Group’.

It was with great excitement that in November of 2022, Excelpro announced that these three companies officially became Excelpro. This decision is part of a strategy to enhance the Excelpro Group’s brand in its market.

These companies already collaborate on various client projects. This merger brings together the complementary strengths of the employees and ensures a global synergy of the activities throughout the Group.

Read More


Service Wire Co. Announces New Titles for Key Executives

Bruce Kesler and Mark Gatewood have been given new titles and responsibilities for Service Wire Co.

Bruce Kesler has assumed the role of Senior Director – Business Development. Bruce will be responsible for Service Wire’s largest strategic accounts and our growing Strategic Accounts Team.

Mark Gatewood has been promoted to the role of Vice President – Sales & Marketing. In this role, Gatewood will lead the efforts of Service Wire Company’s entire sales and marketing organization in all market verticals.

Read More


Tri-Mach Announces the Purchase of an Additional 45,000 sq ft. Facility

Tri-Mach Elmira Facility

Recently, Tri-Mach Inc. was thrilled to announce the addition of a new 45,000 sq ft. facility. Located at 285 Union St., Elmira, ON, this facility expands Tri-Mach’s capabilities, allowing them to better serve the growing needs of their customers.

Positioning for growth, this additional facility will allow Tri-Mach to continue taking on large-scale projects, enhance product performance testing, and provide equipment storage for their customers. The building will also be the new home to their Skilled Trades Centre of Excellence.

Read More


JMP Parent Company, CONVERGIX Acquires AGR Automation, Expanding Global Reach

Convergix Automation Solutions has completed the acquisition of AGR Automation (“AGR”), a UK-based provider of custom, high-performance automation design and systems integration primarily to the life sciences industry.

Following Convergix’s acquisitions of JMP Solutions in August 2021 and Classic Design in February 2022, AGR marks the third investment in Crestview’s strategy to build Convergix into a diversified automation solutions provider targeting the global $500+ billion market, with a particular focus on the $70 billion global systems integration and connectivity segments. Financial terms of the transaction were not disclosed.

Read More


Latest Articles

  • Rockwell Automation Study Reports 85% of Automotive Manufacturers Plan to Maintain or Increase Workforce

    Rockwell Automation Study Reports 85% of Automotive Manufacturers Plan to Maintain or Increase Workforce

    Rockwell Automation, Inc. has recently announced the results of the 8th annual “State of Smart Manufacturing Report: Automotive Edition”. The global study encompasses the responses of 197 companies from automotive manufacturers, automotive suppliers, and electric vehicle manufacturers across 13 manufacturing countries. This year’s report emphasizes the evolution of the automotive industry with a focus on the pursuit of quality, the impact of process automation, the adoption of smart manufacturing, and the essential role of technology when mitigating risks, navigating workforce challenges, minimizing costs, and boosting production. Read More…

  • Emerson Helps Optimize Innovative Recycling Process That Increases Sustainability of Waste-to-Energy Industry

    Emerson Helps Optimize Innovative Recycling Process That Increases Sustainability of Waste-to-Energy Industry

    Emerson is helping the Swedish cleantech company HaloSep to optimize their unique process that turns hazardous incinerator flue gas residue from waste-to-energy plants into usable materials. Emerson’s control technology and software is being deployed at HaloSep’s plant for optimization, research and technology (PORT) in Gothenburg, Sweden, to manage an innovative chemical separation process that recovers valuable salt, metals and minerals from fly ash. Read More…